I'm amazed that Country Music Radio is still posting liners on Facebook. "Win your Trace Adkins tickets today at 3:35p". This is as goofy as blogs on your station web site. Perhaps you haven't been reading about social media, what Jessica writes every Friday and what is coming out of research studies with women and social media. Now I could see using Twitter for short blurbs, because you are limited to the 140 characters. But not in Facebook - This should be another audience. You can talk about amazing events in your community that are noteworthy, tie the station and the morning show in with constant up-dates on real time event scenarios. Smart morning shows have discovered there is another audience on Facebook in the mornings and quite frankly around the clock to communicate with. Ego, concert tickets and of course pictures of what you are having for lunch at P.F Chang's are out! Concert tickets tied to Facebook are in. A contest on Facebook would rock the halls. Remember 18-34 Women are looking at and up-dating their Facebook page several times a day compared to the once a month they might visit your web site. Nuff' said.