Mobile marketing is a natural extension of social media. If you are successful in promoting your business and spreading word of mouth advertising by “creating apostles” to your business with social media then mobile marketing is the next step to take to increase your customer interaction, frequency and sales.
These platforms from Twitter, Facebook, mobile marketing and now new sites that are showing huge promise such as Groupon and FourSquare can all be used effectively alone. Where we see the big difference and missed opportunity for small business owners is the question how to run multiple social/mobile marketing platforms together and integrated with each other.
