I am huge advocate for using tools to streamline the Social Media process. I preface this by saying that it is still really important to know and understand the platforms you are using individually as well as what is appropriate communication ie you can get away with tweeting frequently on Twitter but over posting on Facebook can be annoying to some. It will completely depend upon your unique individual purpose. I like to blog at least two times a week and no more than once a day. It is what meets my Social Media goals.
