Monday, June 21, 2010

Sample of the winning Country Music Radio stations

Looking at the May PPM numbers and crunching some hours in Mediabase, we can target pretty easily how these stations musically are knocking it out of the park in major markets. The three examples are winning handily in their prospective markets. They rely less on 90's gold and more on the mid-ground 2000's with an emphasis on new music from new artists.


5 PM
KEEY-FM5:02 PMPAISLEY, BRADTicks2007R
KEEY-FM5:05 PMLADY ANTEBELLUMOur Kind Of Love2010C
KEEY-FM5:09 PMCHURCH, ERICHell On The Heart2009R
KEEY-FM5:14 PMBREAKCommercials And/Or Recorded Promos
KEEY-FM5:18 PMCURRINGTON, BILLYPeople Are Crazy2008R
KEEY-FM5:21 PMCORBIN, EASTONRoll With It2009C
KEEY-FM5:25 PMURBAN, KEITHBut For The Grace Of God2000G
KEEY-FM5:29 PMBRYAN, LUKERain Is A Good Thing2009C
KEEY-FM5:32 PMBROOKS, GARTHUnanswered Prayers1990G
KEEY-FM5:35 PMKEITH, TOBYShould've Been A Cowboy1993G
KEEY-FM5:38 PMNAIL, DAVIDTurning Home2009C
KEEY-FM5:43 PMBREAKCommercials And/Or Recorded Promos
KEEY-FM5:48 PMBENTLEY, DIERKSFree And Easy(Down The Road..)2006R
KEEY-FM5:52 PMOWEN, JAKETell Me2009C
KEEY-FM5:55 PMMORGAN, CRAIGInternational Harvester2006R
KEEY-FM5:59 PMUNDERWOOD, CARRIEUndo It2009C
KEEY is a stand alone number one CMR, the balance new music with CMR standards. Very little 90's and most from the class of 2007. KEEY has the highest 6+ share in all the PPM measured markets. 

4 PM
WYCD-FM4:00 PMCURRINGTON, BILLYPeople Are Crazy2008R
WYCD-FM4:03 PMKEITH, TOBYI Love This Bar2003G
WYCD-FM4:07 PMALDEAN, JASONCrazy Town2009C
WYCD-FM4:12 PMBREAKCommercials And/Or Recorded Promos
WYCD-FM4:17 PMSHELTON, BLAKEHillbilly Bone w/Trace Adkins2009R
WYCD-FM4:21 PMRASCAL FLATTSWhat Hurts The Most2005G
WYCD-FM4:25 PMSHELTON, BLAKEAll About Tonight2010C
WYCD-FM4:29 PMBREAKCommercials And/Or Recorded Promos
WYCD-FM4:36 PMCORBIN, EASTONLittle More Country Than That2009R
WYCD-FM4:39 PMGRACIN, JOSHFavorite State Of Mind2006R
WYCD-FM4:42 PMBROOKS, GARTHRodeo1991G
WYCD-FM4:46 PMLITTLE BIG TOWNBoondocks2005G
WYCD-FM4:49 PMNAIL, DAVIDRed Light2009R
WYCD-FM4:54 PMBRYAN, LUKERain Is A Good Thing2009C
WYCD-FM4:56 PMOTTO, JAMESGroovy Little Summer Song2010C

#2 6+ WYCD relies less on 90's gold and more 2005 era hits balanced with new music. Below KKWF The Wolf Seattle #4 6+ us really the Class of 2005, recurrents and current hits.



5 PM
KKWF-FM5:00 PMMORGAN, CRAIGBonfire2009R
KKWF-FM5:03 PMBROOKS & DUNNNeon Moon1992G
KKWF-FM5:07 PMPAISLEY, BRADWater2009C
KKWF-FM5:10 PMYOUNG, CHRISGettin' You Home (The Black..)2008R
KKWF-FM5:15 PMBREAKCommercials And/Or Recorded Promos
KKWF-FM5:20 PMURBAN, KEITHI'm In2009C
KKWF-FM5:23 PMHILL, FAITHMississippi Girl2005G
KKWF-FM5:27 PMSTEEL MAGNOLIAKeep On Lovin' You2009R
KKWF-FM5:30 PMJARON & THE LONG ROAD TO LOVEPray For You2009C
KKWF-FM5:33 PMCHESNEY, KENNYI Go Back2004G
KKWF-FM5:37 PMMOORE, JUSTINBackwoods2009R
KKWF-FM5:39 PMBENTLEY, DIERKSSettle For A Slowdown2005G
KKWF-FM5:44 PMBREAKCommercials And/Or Recorded Promos
KKWF-FM5:48 PMWILSON, GRETCHENWork Hard, Play Harder2009C
KKWF-FM5:52 PMBRYAN, LUKEDo I2009R
KKWF-FM5:55 PMLARSEN, BLAINEChillin'2010C
KKWF-FM5:58 PMJACKSON, ALANWhere I Come From2000G

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