Saturday, April 10, 2010

TRADITIONAL OR MAINSTREAM?


Who would of thought we would see the day where some of our Power artists from the 90's would be coded traditional instead of mainstream. Proper sound coding in Selector 12v or any similar music rotation system for Mainstream Country stations should employ: Pop, traditional and mainstream.

Garth Brooks, George Strait, Brooks and Dunn, Reba and the power artists of the 90's are all considered traditional. Brad Paisley, Toby Keith, Tim McGraw and Kenny Chesney are mainstream, Taylor Swift, Carrie Underwood, Rascal Flatts and Keith Urban are pop. The gold becomes pretty segmented with a focus still on the class of 2004. 

The day every music industry head wished for has come true. Country is a current, recurrent and power gold based format. Omitting the reliance on so many gold categories, increase the current depth of Country radio. And we have sound coding issues there too. Easton Corbin - Traditional (Sound like a George Strait song). Lady A and Love and Theft surely pop and we continue to enhance the mainstream ladder with Toby, Brad and Kenny. 


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