Wednesday, April 28, 2010

Bob Knight's Wednesday Morning Meeting for April 28, 2010

Oh, behave!
I had a cup of coffee with a media buying colleague yesterday--the conversation had many hysterical twists and turns-including which reps we share at various radio stations. In case you were wondering, media buyers are a chatty bunch. We analyze which reps we love having a beer with (Kevin O'Grady, WABC/NY), which reps know their product inside and out (most), and which reps are totally insane (should I name names?).
So, yes, we talk about your reps-- quite a bit--the good, the bad, and the ugly. One rep in particular stands out and is well-known nationally for being completely nuts. Why? How about interrupting a high-level meeting by paging the Vice President of Marketing from a major national client on an "emergency" basis to ask if the run times on a flight should be adjusted? (This Vice President was furious thinking that one of her elderly parents was in trouble.)

Certainly, what constitutes an emergency for some, does not constitute an emergency for others. If you have a sales rep that's just nuts, you may want to work with them on their behavior. And as a General or Sales Manager, be sure you're monitoring their activity with clients. Hint: If they're crazy in your office; they're crazy in front of clients, too.

Why is it that the crazy ones always hit their budget?

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