Monday, April 19, 2010

WHAT WE CAN LEARN FROM PIRATE RADIO

 Back in the 70's in Top-40 Radio, the staffs were much like PIRATE RADIO. We almost lived together. We hung out between shifts, ate together, played together and did great radio. Why? We were all moving in the same direction, real motivated and we loved what we did.

Watching PIRATE RADIO, you can see what's missing from radio today. A bond with the audience that seems to be growing smaller almost day to day in 2010. Everything they did was team work, they did a remote at the one jock's wedding, they were always in involved about the business of communications and talking to the audience. Wow and they sold advertising!

If you get a chance to rent the movie, check it out - Look and listen for all the special things they did for the audience and the music, late-60's pop...Rocks!

3 comments:

  1. Chuck you nailed it!!!! I went to high school with you, and have tried to follow you as best I could. I loved you then and you are still very much in tune with whats going on now!!!!

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  2. Michael: Are you in the business or a stalker?

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