Friday, April 16, 2010

Finger Candy Media Signs With STAR Country Media

FINGER CANDY MEDIA Signs With STAR Country Media!
Nashville, TN (April 8, 2010) – STAR Country Media is pleased to announce the signing of FINGER CANDY MEDIA to their clientele! STAR Country Media will handle publicity and promotion efforts for the new media design and social media optimization firm. Concurrently, STAR Country Media will assist Finger Candy Media’s owner, Jessica Northey, in securing interview opportunities as well as speaking engagements.
Just as we interact with people who have individual personalities, socialality takes this concept online and is a key component in successfully utilizing social media to build a loyal customer base for any business or brand. Jessica believes, “Your socialality should reflect and highlight you or your brand’s unique behavioral, temperamental, emotional and mental attributes – all of which give you character. If you focus on your message and target people you share common ground with, you WILL get results with social media!”

Jessica has developed a results-oriented system that helps individuals, businesses and brands cultivate socialalities via the various social media networking venues. She first applied her system to create her own socialality. In less than six months, Jessica grew her Twitter account to an impressive 53,000+ targeted followers and has over 1,100 Fans on her Finger Candy Media Facebook page. She is the creator of “Flaxen Funnies,” where fans can enjoy healthy doses of blonde jokes at And yes, Jessica’s dog, Sissy Northey, also has her very own Twitter page at!

Jessica is doing the same for her clients. During Country Radio Seminar (CRS) 2010, Nashville-based country radio station, WSIX, was recognized with the CRB-Country Aircheck Award in the Large Market Country Radio Station category. The key factor that set this station apart from others was their ability to attract a loyal following on Twitter and Facebook. Jessica’s proven system has also been instrumental in organizing call to action voting campaigns for her clients – whether it be an open voting structure, cause-related, or even political Money Bombs. She continues to consistently maintain a high follow-back ratio on her own and all of her clients’ Twitter pages.
Jessica is the Social Media Editor for, an interactive idea sharing new media platform. In her weekly column, "Finger Candy Friday," Jessica gives advice and opinions about social media trends topics as they relate to country music radio. According to Chuck Geiger, Managing Editor of Full Throttle Country“Jessica IS social media! She translates the confusing points to an easy to understand platform. Her “Finger Candy Friday” blog on Full Throttle Country is one of the most read and I get comments all the time about her new media prowess.”

Jessica is also a featured on-air contributor on in the “OptiMedia Tuesday” segment. Listen in every Tuesday as she shares her insight on everything relating to social media at

For more information about the services that Finger Candy Media offers, visit

Please direct all media inquiries for FINGER CANDY MEDIA and interview and speaking requests for JESSICA NORTHEY to Estella at

About Jessica Northey:

With over 20 years of experience television, Internet and print sales, as well as being an on-air radio personality, Jessica Northey is known for the ability to create complete marketing campaigns and bridging marketing partnership.

Jessica is the Social Media Editor for Full Throttle Country, country radio’s full-service interactive idea-sharing and new media online service. She is also the Editor of, a blog dedicated to helping media professional use today and tomorrow’s social media tools.

Jessica’s company, Finger Candy Media, a new media design and social media optimization firm, does media planning for business, brands and individuals.

About Finger Candy Media:

Finger Candy Media designs comprehensive social media plans for their clients to give businesses, brands and people socialality. Jessica Northey, the company’s owner, believes that a social media plan should engage consumers and provide meaningful, relevant and personalized content direct to the consumer. Jessica has formulated a proven system that involves coaching, synchronizing social media platforms, design, finding targeted and relevant followers and providing content with an RSS feed or an API optimization.

Social media is perfect for anyone who wants to control their brand’s message or create a network of support to be heard by thousands of targeted individuals with potential to reach millions. Utilizing social media to its full extent offers you the opportunities to grow your own voice!




Estella PanPublic Relations Director

STAR Country Media



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